myAUDI app

Switch on your Audi’s intelligent brain.

Challenge: Did you know that with the myAudi app you can check your car’s locked, and also lock and unlock it from anywhere on the world? Did you know you can preset its sat nav, check its fuel and locate it exactly if you’ve forgotten where you parked? Turns out, neither did a lot of Audi owners.

Solution: an educational film and webpage that translates connectivity-buzzword-babble into tangible and relatable life-hacks, all in Audi’s inimitable tone of voice and characteristic wit.

Agency: BBH

INTRO VIDEO

LANDING PAGE